Privacy Policy

Last updated: 24 February 2026

This Privacy Policy explains how ZUG BLOCKCHAIN, published by The Vanderbilt Portfolio AG (“we”, “us”, “our”), collects, uses, and protects personal data when you use zugblockchain.com.

Data Controller

The Vanderbilt Portfolio AG Zurich, Switzerland [email protected]

Data We Collect

Automatically collected data: When you visit zugblockchain.com, our servers and third-party analytics services may collect your IP address (anonymised after processing), browser type, operating system, referring URL, pages visited, and time spent on pages. This data is collected for analytics and service improvement purposes.

Cookie data: We use cookies for analytics, advertising, and functional purposes. See our Cookie Policy for full details. You can manage your cookie preferences at any time using the consent banner or the Cookie Settings link in our footer.

Contact form data: If you contact us via email, we collect the information you provide (name, email address, message content) to respond to your inquiry.

Newsletter data: If you subscribe to our newsletter, we collect your email address. You may unsubscribe at any time.

How We Use Your Data

To provide and improve our website and content
To analyse traffic patterns and understand which content serves our readers
To display relevant advertising via Google Ad Manager and Google AdSense
To respond to your inquiries
To send newsletters (where you have subscribed)
To comply with our legal obligations

Legitimate interests: Analytics and site improvement
Consent: Marketing cookies, advertising personalisation, newsletters
Contract performance: Responding to inquiries
Legal obligation: Compliance with applicable law

Google Services

We use the following Google services, which may collect personal data in accordance with Google’s Privacy Policy:

Google Analytics: Traffic analysis (where analytics consent is given)
Google Ad Manager / AdSense: Advertising (where marketing consent is given). Google may use cookies to serve ads based on your visits to this and other websites. You can opt out of personalised advertising at Google’s Ads Settings.

Google’s Privacy Policy is available at: https://policies.google.com/privacy

Data Retention

Analytics data: retained for 26 months, then deleted. Contact inquiry data: retained for 3 years, then deleted. Newsletter subscription data: retained until you unsubscribe.

Your Rights

Under GDPR and Swiss FADP, you have the right to:

Access your personal data
Rectify inaccurate data
Request deletion of your data
Object to processing
Data portability
Withdraw consent at any time

Under CCPA, California residents have the right to know, delete, and opt out of the sale of personal information. We do not sell personal information.

To exercise any of these rights, contact us at [email protected].

International Transfers

Our website is hosted on Cloudflare Pages (servers in multiple jurisdictions). Google services involve data processing in the United States. These transfers are covered by standard contractual clauses and adequacy decisions where applicable.

Children’s Privacy

Our service is not directed at persons under 16 years of age. We do not knowingly collect data from children.

Changes to This Policy

We may update this policy from time to time. Material changes will be announced on our website. The “Last updated” date at the top of this page will reflect the most recent revision.

Contact

For privacy inquiries: [email protected]